On Wednesday 8th July at 7.30pm CIEL (Centre for Excellence in Livestock) will be hosting their first joint webinar with the National Sheep Association (NSA).

The webinar will explore how sheep farmers can increase profit by effectively managing feed resources they have in the form of pasture, focussing on maximising the utilisation and quality of pasture. With the challenges faced in balancing the goals of farm profitability, environmental impact and product quality, managing pasture well can deliver increased returns for relatively little cost.


The event will be jointly hosted by Dr Mark Young, Head of Innovation, CIEL, and Phil Stocker, CEO of NSA, supported by Dr Liz Genever, a sheep specialist contracted to NSA.  They will be joined by experts Dr Debbie McConnell of AFBI in Northern Ireland and Helen Mathieu of Germinal and will cover:

  • CIEL update
  • NSA update
  • Key principles in pasture management – featuring CIEL co-funded projects, GrassCheckNI in Northern Ireland and GrassCheckGB in England, Wales & Scotland, to show how they can help farmer decision-making.
  • Plant varieties for sustainable feeding of forage – focusing on pasture species that could be incorporated into leys to help improve resilience during variable years, or as forages to deliver a more sustainable feed supply in the long-term.
  • Audience-driven Q&A sessions 


For further details and to register visit: www.nationalsheep.org.uk/events/nsa-and-ciel-grassland-webinar



CIEL is the UK's livestock innovation Centre, helping to bring new technologies and processes to livestock food production. AgriSearch is a CIEL member.